跨境电商 AI Skill Hub · 选品、广告与运营

Listing 与创意AI 与自动化sealeap-amazon-skills

Amazon Image Script And AB Testing

Build a listing image script from competitor review insights and traffic keywords—relevance, value proposition and call to action in the first frames, then scenes, details, care and sizing with localized models—check platform image rules and visual-search recognizability, and validate two image sets through the platform's split-testing tool before committing. Use for 主图怎么做点击率、图片顺序怎么排、场景图要不要 AI 生成、变体缩略图、以图搜图流量、图片 A/B 测试怎么做、改图会不会影响排名、A+ 放什么. Do not use to produce final artwork or to run experiment

库存物流与利润合规与风控sealeap-amazon-skills

Amazon FBA Shipment Carton Compliance Check

Walk a new FBA inbound shipment through hazmat and battery declaration, prep ownership, packing type, quantity consistency, carton size and weight limits, carton sturdiness and shipment-label placement, reading back each field against the current Seller Central workflow before the cartons leave the factory. Use for FBA 货件怎么建、带电池要不要申报、预处理方选谁、混装还是原厂包装、外箱尺寸限制、箱子被压变形多收费、箱标和快递单区别、轻小商品计划条件. Do not use for first-leg forwarder selection or customs paperwork, and never to game split-shipment allocation b

Amazon FBA First Leg Freight Selection

Choose an FBA first-leg freight option by mapping time, cost and risk across sea-express, sea-truck, direct fast vessel, slow consolidated vessel and air-plus-local-delivery, then verify destination region, sailing code, chargeable-weight formula, insurance, customs documents, pallet specs and the bill of lading before booking. Forwarder terms are compared, not endorsed. Use for 头程怎么选、海派海卡区别、快船普船正班加班、空派和商业快递区别、甩柜是什么、双清包税、HS 编码、体积重怎么算、要不要打托盘、货丢了怎么理赔、账期怎么谈. Do not use to recommend a specific forwa

库存物流与利润合规与风控sealeap-amazon-skills

Amazon FBA Barcode And Unit Label Compliance

Decide between manufacturer barcode and Amazon FNSKU labeling for an FBA SKU by checking the commingling and eligibility rules, then verify unit-label placement, legacy barcode coverage, label size and print quality before shipping. Field names and fee values follow the current Seller Central console. Use for FBA 条码用哪种、制造商条码和亚马逊条码区别、FNSKU 标签怎么贴、旧条码要不要覆盖、标签纸尺寸、热敏打印机选择、入库问题件原因. Do not use to purchase or validate GS1 UPC codes, or to decide carton-level shipment labels (see the shipment skill).

关键词与竞品sealeap-amazon-skills

Amazon Competitor Keyword Gap Strategy

Reverse-look-up the keyword footprints of top competing ASINs, score each term by relevance weight and rank stability, monitor competitor and own keyword ranks over several days, and build a staged keyword plan that first targets terms where competitors rank weakly but conversion is acceptable, before escalating to head terms. Use for 竞品关键词反查、竞品主打哪些词、关键词排名监控、绝对排名怎么算、新品先打什么词、避开头部竞争、关键词收录检查、流量词权重. Do not use to claim exact rank positions as facts or to plan rank manipulation.

Amazon Unit Profit Breakeven

Build a per-unit profit model for an FBA product from selling price, sourcing cost, first-mile cost, fulfilment fee, referral fee and other fees, and derive gross margin, net payout and the break-even price under alternative logistics routes. Use for 一单能赚多少、利润怎么算、保本价、盈亏平衡价、毛利率、店铺回款、海运空运利润对比、最多能降到多少钱. Do not use to set final prices or promotions without current fee schedules and verified cost inputs.

Amazon First Mile Quote Compare

Normalise freight-forwarder quotes for FBA inbound shipments into a per-unit first-mile cost by applying each channel's own chargeable-weight rule, surcharges, duty treatment and last-mile delivery type, then rank channels on cost, transit time and reliability. Use for 头程物流成本怎么算、货代报价怎么比、体积重除数、包税不包税、卡派快递派、海运空运选哪个、一箱运费多少. Do not use to prepare customs declarations or to decide declared values; those follow destination-country customs rules and a licensed broker.

库存物流与利润店铺运营sealeap-amazon-skills

Amazon FBA Shipment Labeling

Walk through creating an FBA inbound shipment plan from a verified carton specification, choose the shipment split and transport mode on total landed cost rather than defaults, and verify unit, carton and compliance labels before cartons are handed to the forwarder. Use for FBA 发货流程、创建货件、FNSKU 标签、外箱标签、货件拆分怎么选、入库配置费、送达时间窗、发货地址填什么、超重标签. Do not use to bypass Amazon inbound requirements or to misstate the ship-from location in order to influence warehouse allocation.

Amazon FBA Fee Size Tier

Classify a product into its Amazon FBA size tier from verified packaged dimensions and weight, compute the fulfilment fee from the current marketplace rate card, and flag packaging changes that would push the unit into a costlier tier. Use for FBA 配送费怎么算、尺寸分段判断、体积重与实重、包装尺寸优化、配送费为什么变贵、改包装能省多少. Do not use as a substitute for the official fee preview in Seller Central, or for marketplaces and product classes whose current rate table has not been loaded.

Listing 与创意品牌与营销增长sealeap-amazon-skills

Amazon A+ Brand Story Video

Prepare, submit and verify Amazon A+ content, Brand Story and product video for a listing: confirm eligibility and module set, benchmark competitor page structure, brief creative assets in the required desktop and mobile sizes, apply to ASINs and check the live page after approval. Use for A+ 怎么上传、基础 A+ 和高级 A+ 区别、品牌故事怎么做、产品视频上传、A+ 图片尺寸、美工做图需求、视频审核后没显示. Do not use to write A+ claims that cannot be substantiated or to upload images, video or copy you do not hold rights to.

合规与风控品牌与营销增长sealeap-amazon-skills

Amazon Social Ad Account Appeal

Handle a suspended social-media advertising account used for off-Amazon traffic by first separating billing errors from policy enforcement, auditing creatives for misleading or overstated claims, filing the platform's official review request with a factual description of the business, supply source and products, and hardening creatives before relaunch. Does not create replacement accounts or circumvent platform review. Use for 社媒广告账号被封、社媒广告账户被停用怎么申诉、广告审核不通过、账户显示错误是不是被封、站外投放素材合规自查. Do not use to

Listing 与创意选品与市场sealeap-amazon-skills

Amazon Red Ocean Usp Mining

Mine differentiation angles for a saturated Amazon category by tracing how a best-seller spawned derivative shapes, testing color and style fit with target-market home aesthetics, and extracting soft selling points such as production ethics and material claims from competitor bullets, then turning candidates into a factory-feasibility and claim-verification list. Produces hypotheses to test, not guaranteed winners. Use for 红海类目怎么找卖点、同质化产品差异化、爆款衍生款、卖点从哪里来、软性卖点、五点卖点怎么写才有区别. Do not use to copy comp

品牌与营销增长Listing 与创意sealeap-amazon-skills

Amazon Offsite Channel Shortlist

Rank six low-cost off-Amazon traffic channels (classified listings, social and video content, journalist source platforms, email lists, forum and guest-post outreach, SEO content) by fit with the product, audience and team resources, and turn the shortlist into small pilots with measurable landing and conversion checks. Provides channel selection logic and compliance boundaries, not guaranteed traffic. Use for 站外引流有哪些免费方法、低成本站外推广、新品站外预热渠道、长尾词自制视频引流、客座文章、邮件营销值不值得做、站外 SEO 要不要做. Do not use for paid

Listing 与创意关键词与竞品sealeap-amazon-skills

Amazon Main Image CTR Design

Audit an Amazon main image and image set against the current marketplace image requirements, then design differentiation across usage scene, size reference, material cues, feature highlights and packaging, producing a revision brief with a single-variable CTR verification plan instead of asserting that images move organic rank. Use for 主图怎么做、主图点击率低、主图规范核对、副图放什么、主图差异化、图片被盗用怎么开 case. Do not use to claim image changes directly move organic ranking, or to upload or replace live images without approv

关键词与竞品Listing 与创意sealeap-amazon-skills

Amazon Listing Keyword Pool Build

Build a tiered keyword material sheet for a new Amazon listing by harvesting competitor titles, bullets and reverse-ASIN traffic terms, de-duplicating and ranking them, hand-tagging core, peripheral, same-audience and misleading terms, then expanding core terms into relevant long-tails with search and purchase metrics. Outputs evidence-backed material tables, not a finished listing or a claim about how Amazon matches queries. Use for 新品关键词怎么找、竞品反查关键词整理、核心词周边词长尾词分层、写 Listing 前的词表、五点卖点词汇整理、Search

选品与市场多站点拓展sealeap-amazon-skills

Amazon EU Scale Product Screen

Screen a high-volume Amazon EU category for mid-to-large sellers by estimating competitor daily sales from review velocity, checking growth trend, unit margin after marketing and return allowances, compliance certification, breakage and after-sales exposure, and competitor aggression, then issue a GO/HOLD decision with the evidence behind each factor. Does not replace supplier sampling or a formal compliance review. Use for 欧洲站选品怎么看体量、评价增速反推销量、大卖选品逻辑、类目容量增长趋势、带电产品欧洲合规风险、选品前问同行. Do not use for sm

品牌与营销增长店铺运营sealeap-amazon-skills

Amazon Brand Content Site Setup

Plan a brand content or affiliate site that supports off-Amazon traffic by choosing the site type, vetting new or aged domains with backlink, archive-history and index-status checks, selecting managed hosting on measured latency, uptime, SSL and quota terms, verifying storefront page mappings, and starting with content plus compliant link building. Provides a checklist and hypotheses, not a ranking guarantee. Use for 品牌独立站怎么起步、内容站还是电商站、域名怎么选、老域名值不值得买、建站程序主机怎么选、服务器地区与速度、电商插件页面配置核对、博客做 SEO 引流. Do

选品与市场Listing 与创意sealeap-amazon-skills

Amazon Trend Scout Sourcing Validation

Mine overseas social content and comment sections for small, trend-driven, non-seasonal product leads, validate the opportunity by checking seller count, market-wide listing freshness and traffic concentration before committing, then negotiate landed cost in person at the sourcing hub rather than relying solely on online quotes. Use for 从社媒内容找选品灵感、怎么判断一个趋势品还能不能进、新品友好度怎么看、去产地面谈能不能压价、小件高利润品怎么选. Do not use to justify entering a trend already dominated by large sellers with long-tenured listings, or

Listing 与创意店铺运营sealeap-amazon-skills

Amazon Single Listing Merge Content Backup

Merge one standalone, already-live listing into an existing parent/child variation family through the interactive manage-variations flow by matching SKU, ASIN, price, quantity and the variation attribute, while pre-emptively preserving the child's bullet points, description and backend search terms that this workflow can overwrite or blank out. Single-listing scope; does not assume identical platform behavior on every account. Use for 怎么把一条listing合并进变体、合并变体后五点没了怎么办、合并变体内容丢失、后台添加变体选项怎么用. Do not u

品牌与营销增长选品与市场sealeap-amazon-skills

Amazon Niche Content Affiliate Traffic

Identify a narrow, non-commodity niche with pricing power by mining audience comments on public content for unmet demand and mystique-driven positioning, then build a low-cost off-Amazon content flywheel paired with a performance-only affiliate program to drive external traffic toward the brand's Amazon listings without relying primarily on paid ads. Use for 站外内容引流怎么起步、联盟推广怎么设计、小众细分品类怎么找、溢价定位怎么讲故事、免费流量渠道有哪些. Do not use to fabricate provenance or efficacy claims about a product's origin or effect

Listing 与创意店铺运营sealeap-amazon-skills

Amazon New Listing Setup Checklist

Walk through creating a brand-new (not piggyback) Amazon listing: resolving the correct category path, pre-planning the full variant matrix and required identifiers before submission, meeting main-image and required-field compliance, and checking trademark status before entering any brand name so the listing does not surface an unexpected conflict. Use for 新建 Listing 类目怎么选、变体前期要准备哪些资料、品牌栏要不要先查商标、五点描述和关键词怎么填、上传后要不要留着测试链接. Do not use for piggyback/match-existing-listing flows, and do not leave a t

Listing 与创意sealeap-amazon-skills

Amazon Main Image Whitebg Production

Verify current Amazon main-image compliance requirements (pixel size, product-fill ratio, pure white background, prohibited badges or watermarks) and turn a sourced product photo into a compliant white-background main image through a repeatable cutout, resize and export workflow, then diagnose non-display issues via the seller backend's image-issue checks. Use for 主图不显示怎么排查、白底图怎么判断是不是纯白、供应商图片能不能直接用、抠图方式怎么选、主图导出格式与大小要求. Do not use to add platform badges, recommendation labels or watermarks manual

店铺运营Listing 与创意sealeap-amazon-skills

Amazon Listing Wizard Field Checklist

Walk a seller through Amazon's guided single-listing creation flow field by field — category match, brand/UPC exemption, package versus carton dimensions, and price fields — to reduce rework from mismatched categories or missing required attributes. Uses only existing catalog and product-fact data; never fabricates identifiers. Use for 新品如何上架、如何用后台向导创建listing、类目匹配不上怎么办、划线价怎么设置、UPC没有怎么办. Do not use to bulk-create or bulk-edit many SKU at once (use a flat-file based workflow for that), and do not